Strategy

Creating more value for our customers and consumers, for the communities we operate in, and for the company – while reducing our environmental footprint at the same time. This is the idea at the heart of our sustainability strategy and its related ambitious targets.

For a long time, growth and resource consumption seemed to go hand in hand and impossible to attain one without the other. Whenever population and living standards increased, it meant using up more and more of the earth's resources. With expected population to grow to about nine billion people by the year 2050, this trend will not change anytime soon. Resource consumption will accelerate in the coming decades as natural resources such as fossil fuels or water are consumed much faster than the planet can keep producing them.

While these developments are challenges for the future, they also offer great potential: Innovating and achieving more with less will be a key to becoming sustainable. We need solutions that allow people to live a good life yet use less and less materials. This idea is at the heart of Henkel's sustainability strategy, as we strive to find new ways of growing and improving quality of life without using up more resources. We want to improve our products and solutions through innovations and smart thinking – to create more value at a reduced ecological footprint.

Value & definition

Our corporate value

We are committed to leadership in sustainability. We aim to create sustainable value with everything we do – together with our employees, partners and stakeholders. We take responsibility for the safety and health of our employees, customers and consumers, the protection of the environment and the quality of life in the communities in which we operate.

Sustainability

In 2050, about 9 billion people live well and within the resource limits of the planet ‏(Vision 2050 of the World Business Council for Sustainable Development).

Leadership

We pioneer new solutions to sustainability challenges while continuing to shape our business responsibly and increase our economic success on the basis of a long-term goal and clear interim targets until 2020.

Becoming three times more efficient by 2030

20-year goal for 2030

Triple the value we create for the footprint made by our operations, products and services. We summarize this ambition to become three times more efficient as “Factor 3”

Factor 3

We can triple the value we create while leaving the footprint at the same level.

Or we can reduce the environmental footprint to one third of today’s level while achieving our improvement in efficiency by delivering the same value

In many cases, we will approach from both sides, reducing input and improving output at the same time.

Our contributions in six focal areas

We concentrate our activities along the value chain on six focal areas that reflect the challenges of sustainable development as they relate to our operations. Innovating and achieving more with less will be a key to a sustainable development that does not sacrifice people’s quality of life. To drive progress along the entire value chain through our products and technologies, we concentrate on a fixed set of areas that summarize the challenges as they relate to our operations. We have subdivided these focal areas into two dimensions: “more value” and “reduced footprint”. In order to successfully establish our strategy and reach our goals, both of these dimensions must be ever-present in the minds and day-to-day actions of our employees and mirrored in our business processes.

Safety and Health

At Henkel, the safety and health of employees, neighbors, customers and consumers has always been a toppriority. We market safe products that do not impact the health of consumers or the environment. The safety and environmental compatibility of our products and technologies conform to recognized scientific criteria and are based on assurance programs in every stage of the product life cycle

Performance

High quality and excellent performance are the primary value propositions of our brands and technologies, and the basis for our economic success. Therefore, we focus on developing products that provide even better performance, e.g. in terms of quality, functionality, reliability, convenience, durability, or cost efficiency. We also enhance our value proposition towards our customers and consumers by enabling them to improve their own sustainability performance.

Social progress

As a local employer and business partner, we make an important contribution to the social progress of society as a whole: We create jobs with fair conditions of employment, provide ongoing training for our employees and customers, and value the diversity of our workforce. We purchase goods and services, cooperate in a spirit of partnership with our suppliers, and transfer knowledge and technologies. We also support the social involvement of our employees. In this way, we stimulate regional economic development and social equality worldwide.

Water and wastewater

We strive to create water-efficient products and technologies to enable also our consumers and customers to protect water resources worldwide. Our consumer products such as detergents, household cleaners or shampoos that pass into sewage systems after use are optimized for biodegradability so they will not impact the quality of surface waters. Wastewater from industrial applications is pretreated using state-of-the-art technology to remove harmful substances and professionally disposed of.

Materials and waste

We use resource-conserving production techniques and optimize the packaging of our products to lower material consumption and waste. We use ingredients based on renewable raw materials wherever this is compatible with ecological, economic and social considerations. Many of our products contribute to extending the service life of durable goods, thus also preserving values and resources. We thereby contribute to the worldwide conservation of resources.

Energy and climate

At Henkel our focus is on the efficient provision and utilization of energy, to lower energy use of our worldwide operations and prevent greenhouse gas emissions. We also strive to create energy efficient products and technologies to also enable our consumers and customers to save energy and contribute to climate protection.

Achieving more with less

Our focal areas are divided into two dimensions: “more value” and “reduced footprint.” We aim to increase the value we create in the areas of “social progress”, “safety and health” and “performance”. In the areas “energy & climate”, “materials & waste” and “water & wastewater”, we aim to further reduce the resources we use and hence the ecological footprint of our operations and products