Brand Delivery Executive

Consumer Brands Marketing China, Shanghai, Shanghai Full Time Regular
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About this position

About this Position

  • Schwarzkopf care plays leading role in hair care market with top awareness, consideration and equity ownership on premium and fashion. Utilizing the most innovative and effective way to touch potential consumers and strengthen the leading position is crucially important. 
  • To accomplish this task, we need young talent today, passion to drive innovation and brand growth with strategic thinking, young generation perspective, and positive can-do attitude.  

What you´ll do

  • 1.Portfolio Review & Diagnosis:
    •Keep sharp to market trend & consumer insight, review existing portfolio combined with sales performance to identify key areas to play in, lead for brand growth map and ensure a completed & competitive portfolio. 
    •Closely work with brand design team to develop NPD with comprehensive inputs from product concept to product assets, and accountable for NPD business case development input.
  • Category growth strategy and brand management:
    •Develop and deploy solid brand delivery strategy (campaign/media/channel/distribution…) under macro trend and brand business status. 
    •Define brand proposition & position, TA profile with existing data & research tool.
    •Develop effective& right brand communication assets including offline and online based on brand proposition and campaign idea to ensure brand image and ROI optimization. 
    •Keen on new trends in the business& social environment and transfer the observations to new actions.
    •Partner with multi-functional team on activating commercial plan and grow fashion color brand profitability. 
    •Conduct Promo pack design brief & delivery 
  • Financial Investment Plan:
    •P&L owner, support monthly review based on Customer JBP performance tracking and adjust financial investment plan accordingly. 

What makes you a good fit

  • Strong strategic business thinking.
  • Marketing experience including business management is MUST.
  • Result driven & growth mindset.
  • Fluent oral speaking and written English.
  • Beauty sense.
  • Channel landscape and shopper insight.

Some perks of joining Henkel

  • Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
  • Diverse national and international growth opportunities
  • Global wellbeing standards with health and preventive care programs
  • Gender-neutral parental leave for a minimum of 8 weeks
  • Employee Share Plan with voluntary investment and Henkel matching shares
  • Comprehensive Group Insurance Scheme
  • Annual Physical Examination
  • Flexible Benefits cover for dependents
  • Company Products Discount

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

JOB ID: 26097334

Job Locations: China, Shanghai, Shanghai

Contact information for application-related questions: Henkel.GCN.Recruitment@henkel.com

Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.

Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application

Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.

About Henkel

Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.

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FAQ

Yes – simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.

Yes, please. As Henkel is an international company, you will be working with colleagues from all over the world, and English is our official company language. Generally, our recommendation is to please write the application in the same language as the job ad. 

Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.

Yes, in fact, it is our expectation that Henkel employees will want to grow and explore different career paths during their time with us. This helps to support the company on a broad, global level. 

Our “Triple Two” philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and in two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.

Our recruiting team will help you with all requests regarding your application. Contact the team here.